Here's who Netflix just brought in to run content — and what it means for the streamer

WAIT UNTIL YOU HEAR THE NUMBERS ON THIS BECAUSE NETFLIX JUST SWAPPED OUT THEIR ENTIRE CONTENT STRATEGY CHIEF WHICH WAS NOT A THING YESTERDAY! THEY BROUGHT IN PETER RICE—WHO USED TO RUN STUFF AT FOX AND DISNEY—TO TAKE OVER AS CHIEF CONTENT OFFICER AND HE IS REPLACING BELA BAJARIA WHO HAS BEEN THERE TEN YEARS! BAJARIA WAS THE ONE MANAGING THAT MASSIVE TWENTY BILLION DOLLAR BUDGET AND SHAPING SHOWS LIKE STRANGER THINGS AND SQUID GAME WHILE ALSO PUSHING THEM INTO LIVE SPORTS LIKE THE NFL AND WWE DEALS. RICE HAS A MASSIVE RESUME WITH PRESTIGE TV AND THEATRICAL DISTRIBUTION BUT THE ARTICLE DOES NOT SAY EXACTLY WHAT HIS FIRST MOVE WILL BE OR IF THE STRATEGY CHANGES! SO NOW WE JUST WAIT TO SEE WHAT HE DOES WITH THE STREAMER. ANYWAY THIS SONG IS ACTUALLY MY FAVOURITE.

OK PUT YOUR DRINK DOWN FOR THIS ONE BECAUSE NETFLIX IS SHAKING UP THE C-SUITE AND APPOINTING PETER RICE AS THEIR NEW CHIEF CONTENT OFFICER! THIS IS A HUGE DEAL BECAUSE HE IS TAKING OVER FROM BELA BAJARIA WHO HAS BEEN STEERING THE SHIP FOR A DECADE AND OVERSEEING HITS LIKE BRIDGERTON AND THE ROAST OF TOM BRADY. BAJARIA WAS DEEP INTO THE LIVE SPORTS TRANSITION WITH WWE AND NFL PARTNERSHIPS WHILE MANAGING A TWENTY BILLION DOLLAR CONTENT BUDGET! RICE COMES OVER WITH EXPERIENCE FROM 21ST CENTURY FOX AND DISNEY SO EVERYONE IS WATCHING TO SEE HOW HE HANDLES SCRIPTED AND UN SCRIPTED SERIES ALONGSIDE FILM AND LIVE EVENTS MOVING FORWARD. NOBODY KNOWS YET IF HE KEEPS THE CURRENT PLAYBOOK OR FLIPS THE ENTIRE BOARD. ANYWAY, WHAT A TIME TO BE ALIVE.

Netflix has appointed former Disney and Fox executive Peter Rice as chief content officer, replacing 10-year veteran Bela Bajaria, who led the streamer's massive content budget and sports push.

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